Between Mr. Dior women's accessories, 1947, black and white photo color
April 1946, in a series of lucky coincidence, Mr. Dior and textile industry giants get a chance to meet Marcel Boussac, when Marcel Boussac are looking for a designer to revitalize their own fashion . During the meeting, Mr. Dior is very self-confident, and suggested that he founded a boutique named to Mr. Dior, Mr. Dior and fully comply with the design. Marcel Boussac approved the plan and give the financial assistance.
Legend: Mr. Dior lucky stars, Christian Dior museum collections
April 18, 1946 in the evening, when Mr. Dior to walk on the road, still hesitant when it opened, he was a system of stars tripping the pig iron. The designers feel that this is a warning, which is lucky star, so in December 16, 1946, Mr. Dior's boutiques and the world to meet the dream, while the fashion designers will also be in the near future to conquer the whole world.
I believe Mr. Dior lucky omen. Out the door every morning he would put a bunch of amulets pocket, embroidered with this lucky charm to wear two hearts, a gold coin, a small piece of wood, a lily of the valley, a four leaf clover and a the stars.
Mr. Dior Avenue Montaigne 30 in the balcony
As early as 1947, before the establishment of a boutique named after their own idea just by Pierre Colle gallery owner and this time inspired by an old friend, Mr. Dior Avenue Montaigne has been spotted 30 of the . He told his friends that this is an ideal location. Independent and dignified mansion, the right size, can be a manifestation of the right quality and excellent boutiques. Coincidentally, in Mr. Dior shop when looking for, 30 Avenue Montaigne just empty down an olive branch to him.
Here is the starting point of all. It was here, he created a focus on their own around the world. He had asked his friend Victor Grandpierre renovation of here, and Victor met perfectly the request of Mr. Dior: the era of imitation Louis XVI style, simple, elegant, very classical and Parisian.
In 1947, Christian Bérard pay tribute to Mr. Xiang Diao
After the well known. Small sites into a high-class boutiques, Dior has become a world famous French fashion brand. From the beginning, Mr. Dior took his place as the realization of all dreams, passion, ambition and talent point. Studio, escalators, large living room, shop, here is full of his dream. From here, the dress sold countless thousands of women feel happy. This resulted in iconic Dior criteria: imitation Louis XVI period carved armchairs round, elegant gray wall hangings, wall line thermal Fontaine, Napoleon III style gilt cane back chairs. In terms of Mr. Dior, everything started from the 30th Street Montaigne, and then return here one day, no other place.
Eugénie dresses, haute couture 1948-1949 fall and winter series, Willy Maywald color photography
It was here, in the February 12, 1947, introduced the "new look" series, which is in the unique sites, the Fun to ride to the customers and reporters, Mr. Christian Dior boutiques write a legend.
The store and its by Christine Bella, in order to Monsieur Dior design such as in landscape painting, 1947, Willy Maywald photography
"A vibrant and approachable fashion, I am trying to create that impression. There is nothing more than to live in this mysterious place of the more interesting." - Mr. Dior
Models in the fashion in Aladin, Winter 1947-1948 haute couture, Willy Maywald Wode Photography
Dior clothing in 1947, when the first series was released, Mr. Dior Avenue Montaigne No. 30 in the opening of a shop downstairs, and his intimate friend, the artist Christian Bérard is responsible for the design and decoration shop.
Store with a black ink painting hung landscape, stocked with many Dior box, in order to increase a sense of life. Initially, this sale of jewelry, jewelry, decorative flowers and shawl. But he desperately wants to show their ideals, so from 1948 onwards, there began to sell some fashion skirt.
Success brought wealth, so in June 1955, the shop expanded. • Grand Pierre Victor ideas according to Mr. Dior, the expansion area for the design of the store of Louis XVI style, so that every woman can come shopping with a Dior dress design.
Rita Hayworth and Mr Dior, store room, Wiley Leigh Wode Photography
Christine Dior's extravagant and sexy ladies, more than the average person feel the stars • Christine Dior women's desire is an ode. These vibrant goddess who from 1947 onwards have become the brand's most loyal ally. In the "new look" has brought the wave, Rita Hayworth and Olivia de Havilland lead the fashion, invincible for them to create a new style born. The former star of Gilda, who won an Oscar.
Marlene Dietrich in Christine Dior store, 1949
Marlène Dietrich minutes love Christian Dior, the brand has a "cut and type of fanaticism", whether in life or in the stage are wearing Christine • Dior fashion. To starred in Alfred Hitchcock's "Le Grand Alibi", she ordered an entire wardrobe of Christine • Dior skirt. The course of her standing in the shooting of at least two of nine short skirts and pajamas. She should not live in the Montaigne Avenue, but then also moved there, living in a particular man next to their favorite designer. Ava Gardner, Marylin Monroe, Liz Taylor and many golden age of Hollywood stars have chosen this avenue Montaigne boutique fashion, to show their charm. • They believe that Christine Dior not only with their lives, and make life shine.
Mr. Dior for Ava and Mark Robson film • "The Little Hut" test equipment, 1957
They also surround the title to the Christine • Dior brand memorable appearances, such as 1951, the Queen's sister, Princesse Margaret To celebrate its 21st birthday, deliberately put on a white embroidered gold • Christine Dior dress, Avenue Montaigne shop to visit.
Lauren Bacall and Humphrey Bogart attend Christian Dior fashion show, 1952, Willie • Mei Wode photo
All of these people are have come to Montaigne Avenue, this unusual shop. They started from 1947, for the continuation of the legendary Dior Christine • made outstanding contributions.
30 Christine Avenue Montaigne Dior boutiques from Peter Marino designed renovation in 2007
In 2007, Christine • To celebrate the sixtieth anniversary of the anniversary of Dior store, Avenue Montaigne headquarters were not violate the original intention of the renovation. Mr. Dior developed the practice of all are preserved. Dior classic shades of gray with fifty different in color to the interpretation, there is a round rattan backed chairs carved armchairs, are faithful to Mr. Yu Diao design, the shop presents the perfect renovation after a new look.
30 Christine Avenue Montaigne Dior boutiques from Peter Marino designed renovation in 2007
Peter Marino put here into a luxury apartment, every room is like a private salon, imprinted with the design of contemporary artists give a warm comfortable feeling, and has been loyal to the idea of Mr. Dior. Mr. Dior before doing costume design, also the owner of the gallery.
All the details, colors, materials, furniture in order to show the world the value of Christine • Dior, a luxury and meticulous, absolutely elegant and pleasant world.
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